RETAIL MIX STRATEGY
Engaging with International Brands
Ensuring the best possible combination of brands will maximise the guest experience and income growth. Ken Gunn Consulting will help you:
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Define the ideal retail mix
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Find the most desirable brands
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Prioritise the best performing brands
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Create a competitive difference
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Understand cannibalisation issues
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Project likely sales and income
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Communicate effectively with brands
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Gain credibility with brands
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Be more effective in negotiations