RETAIL MIX STRATEGY

Engaging with International Brands

Ensuring the best possible combination of brands will maximise the guest experience and income growth.  Ken Gunn Consulting will help you:

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  • Define the ideal retail mix

  • Find the most desirable brands

  • Prioritise the best performing brands

  • Create a competitive difference

  • Understand cannibalisation issues

  • Project likely sales and income

  • Communicate effectively with brands 

  • Gain credibility with brands

  • Be more effective in negotiations

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